When Jim McAlpine first came out with The 420 Games, many people were skeptical. “Most people would just laugh at me as I explained my idea,” McAlpine said. “The stigma runs deep and people immediately go to the propaganda ingrained in their brain that says marijuana and athletics don’t mix. Well, that’s exactly why I started The 420 Games, because I knew all of those people were wrong.”
It appears McAlpine may be onto something. As the games head strong into a second year, Newsweek, TIME, The Atlantic, Elite Daily, and sports publications such as Runner’s World have been paying attention.
The 420 Games is a series of 4.20 mile runs in different cities. Dubbed “Going the Extra Mile for Cannabis,” the event is 1.1 miles longer than a typical 5K.
The event series developed to de-stigmatize cannabis and those who use it, has signed on several professional athletes, Olympic gold medalists and others who are now endorsing “The Games.” Ricky Williams, Heisman Trophy winner and NFL standout is currently The 420 Games main spokesman.
Marijuana and Athletics: Coming out of the Closet
Despite a long history of persecution by way of public criticism, penalties and in some cases the pursuit of criminal charges, more athletes are refusing to keep their medical cannabis use a secret.